Author Archives: preston

Romancing Your Clients

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(Image via millcreekhotel) Yesterday, of course, was Valentine’s Day. I know there are folks who think it’s a Hallmark holiday and
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Dear Preston: A Potential Client Was Rude To Me

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(Image via ispwp) Dear Preston, Recently I had a great first meeting with a bride. I’m one of two popular florists
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Dear Preston: A Potential Client Was Rude To Me

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(Image via ispwp) Dear Preston, Recently I had a great first meeting with a bride. I’m one of two popular florists
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The Art of Following Up With Potential Clients

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(Image via PBC Messenger) Today I’d like to follow up on our discussion last week about signing new clients. We’ve already
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Friendly Friday: Is An Office Necesary?

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(Image via Atlanta Homes) Every Friday I feature a reader comment from earlier in the week. Today's comment comes from Yoleine,
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How to Get More Wedding Jobs

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The holiday season is also engagement season, so it’s little wonder I’ve been meeting with so many new brides-to-be recently. And
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How to Get More Wedding Jobs

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The holiday season is also engagement season, so it’s little wonder I’ve been meeting with so many new brides-to-be recently. And
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To Do Or Not To Do: Sharing Your Mark-Up Strategy With Clients

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Tomorrow I’ll return to this week’s topic on securing wedding clients, but today I’d like to respond to a few of
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Dear Preston: How Much Should Brides Spend on Flowers?

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This week, I’m answering one of my fabulous Twitter followers, @SistersFlowers, who tweeted this question to me: “What do you say to
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Dear Preston: How Much Should Brides Spend on Flowers?

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This week, I’m answering one of my fabulous Twitter followers, @SistersFlowers, who tweeted this question to me: “What do you say to
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