career advice

We’ve All Heard About the It Factor

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Dear Readers: Have you wondered if there was such a thing as the “It Factor”? If there was, how do
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A Florist Devalued & Insulted My Cake Artistry to Our Client

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Dear Preston: I love your work, most especially that you use a lot of flowers. I am a cakemaker myself and
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Is It Unethical To Google Your Clients?

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Dear Preston: I have an ethical question for you. My partner wants to Google our clients to find out more
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Never Say Never

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Dear Readers: I once made a statement (on television, no less) that I would never use carnations.  Well, fast-forward fifteen
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It’s OK To Have a Child and a Career

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Dear Readers, This week, one of my dear industry planner friends approached me because she got a job offer that
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What Mistakes Have You Made?

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“A Man’s Errors Are His Portals of Discovery.” -James Joyce   Dear Preston: You’ve mentioned making mistakes several times but, honestly, you seem
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Dear Preston: My Career Is In A Rut

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(Photo via Unique) Dear Preston, I live in Spain and am an architect, though for the last two years I have
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